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Common for men, uncommon for women, now more than ever, more women are venturing out on their own void of the customary packs of women or only with a date. The Baby Boomer & Gen X women who are 35 and over have hit their march and are more independent and affluent than any generation of women ever has been. They're not going to the bars for ladies nights anymore either. They have the inclination, the attitude, and the moxy to go it alone to fine dining venues, and won't let being alone stop them from enjoying life. Affluent, well-educated particular women have become a demographic group that more and more restaurant owners are trying to attract as their spending habits are as much for clothing and cars as for sushi, steak and fine liquor.
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The concept
While men have never been adverse to venturing out alone, women have traditionally waited for Room service if traveling, taken a quiet table in some off beat spot, grabbed a quick bite, waited for their girlfriends, or just didn't go out. Until recently, many restaurants conveyed almost a sense of pity when a particular woman walked in the door. Other establishments have had an almost sense of astonishment at the lady's bravery. Now, many are offering welcoming atmospheres, communal tables, and letting women know the best nights to visit their absorbing establishments, not just to dine on fine entrees, but to relax and meet people.
Until recently, most fine dining or restaurant reviews have been tailored more for where to go with a date or enterprise associate than on the concept of going there as a single. They talk only about the food and small about the atmosphere. These reviews often use the puffery and stuffy references to things such as the aged quality of the steak or the pizzazz of a sauce. Sure, this is very leading to a foody, but for affluent particular women, most want to know more about the crowd, the friendliness and comfort level of the setting.
The other chronicle type is for bars or nightclubs, which rarely talk about the food but the party that starts late in the evening for a much younger audience. As a larger segment of our population grows older, there's been a need to cover the obscuring of action that constitutes absorbing dining and socializing, and to bridge the gap in the middle of the thorough restaurant chronicle and that of a nightclub review. In other words, if it is fun to go to a clear establishment, and if so, the definite nights that are most active for singles. Many restaurants have a night that's often livelier than others where singles feel more welcome than being stuck in a small corner table all alone albeit for a magazine, or worse yet for a woman on business, to order room service due to being alone.
The solutions
To address the gap in the middle of restaurant chronicle and bar review, new sources of data are cropping up. Any websites have sections for "single friendly" establishments, lounges, and are designed to specifically target the best restaurants on the best nights of the week. Other regional sites have cropped up as part of customary newspaper and magazine sites, but it can be hard to as a matter of fact ferret out the data and get "in the know" so to say. If you were to call a restaurant, most will say every night is good in order to get patrons, but we know this just isn't the case. For a particular woman venturing out on your own, nothing is worse than to decree to go out to a fine dining venue and find 40 tables of couples squirreled away quietly talking. Then, to find out from the bartender that last night was the hot night.
At a recent women's networking function held recently at a Ruth Chris's on Long Island, one of these sites, ElleEatist got an splendid "Finally! What a great idea!" After this one rather small event attended by just 20 women, the site received a spike of interest with Any hundred hits alone that night due to pass along readership. It seems that they've been waiting for this for Any reasons - the site identifies places to go when they travel on business; with precious small free time, they want to know where to go to socialize & when; and lastly, Any said it's a great reserved supply for where to go for first dates or meetings. The sites traffic picks up as the weekend gets closer.
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